GoGo SqueeZ Fruits
Creative direction and Packaging design for the original applesauce in a pouch. Since 2008, GoGo squeeZ has been making quality products for happier and healthier families. The product was originally featured as a 4-pouch pack, now with their expanding market, they find themselves selling 12, 16, 20, and 24+ packs.
I had the pleasure of working with GoGo in creating future innovative packaging, characters for products, commercials, retail merchandising, print and digital content. Below are some examples.
Retail Merchandising
National Event Booth
The Trade Proof Snack
As the creative manager for the company, I was able to launch our “Trade Proof Snack” commercial shot in Chicago. Working with the kids was a pleasure, we got to pick the cast and even style them! All of them featuring a unique attitude that fit perfectly with the brand.
Social Content and illustrations
